Postal Optimization

Direct Marketing Group has years of experience working with postal professionals to develop a proprietary post-sort program that optimizes savings by taking advantage of a multitude of hidden and hard to find critical discounts available in the industry.  These postage optimization tools have saved our clients millions in postage over the years by aggressively seeking and taking advantage of all postage discounts.

Discounts are maximized through:

Clean Data
Data hygiene is the first and best place to find postal discounts

Print Production
Savings can be found using a combination of litho and digital printing in order to maximize postal sorting savings.

Presort
The best sort can reduce the cost of a mailing campaign dramatically.


Curious about the results Direct can produce for you?  Check out our calculator to figure out your ROI in Resources